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Privacy Policy

Website: www.shotrabbit.com

Effective date: 1. 1. 2018

The protection of your personal data is very important to us. This document informs you about what personal data we collect, how we handle it, on what legal basis we do so and what rights you have in relation to the processing of your personal data.

The processing of personal data is carried out in accordance with Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 on the protection of natural persons with regard to the processing of personal data and on the free movement of such data (GDPR) and Act No. 110/2019 Coll., on the processing of personal data.

1. Personal data controller

The personal data controller operating the website https://www.shotrabbit.com/ is:

  • Name and surname: Roman Edr

  • ID: 87182513

  • Registered office / Address: Muchova 226/3, Prague 6

  • Email for contact regarding GDPR: shotrabbit@email.cz

(hereinafter referred to as the "Administrator")

2. What personal data do we process, for what purpose and on what legal basis?

Depending on what services you use on the website, we may process the following categories of personal data:

A. Contact and form data (Contacting / Inquiry)

  • Data: Name, surname, e-mail address, telephone number, or other information entered into the contact form or e-mail message.

  • Purpose: To fulfill your inquiry, demand or communication regarding the services/products offered.

  • Legal basis: Processing is necessary to carry out measures taken prior to entering into a contract at your request (Art. 6(1)(b) GDPR) or the Controller's legitimate interest in answering inquiries (Art. 6(1)(f) GDPR).

B. Data for the fulfillment of contracts and orders

  • Data: Name, surname, billing and delivery address, email, telephone, payment details, order history.

  • Purpose: Processing and delivering orders, issuing tax documents, resolving complaints.

  • Legal basis: Performance of the contract (Article 6(1)(b) GDPR) and fulfillment of the Administrator's legal obligations, in particular accounting and tax obligations (Article 6(1)(c) GDPR).

C. Sending commercial communications (Newsletter)

  • Data: Email address, name.

  • Purpose: Sending news, special offers and information about ShotRabbit services.

  • Legal basis:

    • Your consent (Article 6(1)(a) GDPR), or

    • The Administrator's legitimate interest in direct marketing to existing customers (pursuant to Act No. 480/2004 Coll.).

    • You can unsubscribe at any time using the link in the footer of each email.

D. Technical Data and Cookies

  • Data: IP address, browser type, operating system, URL address from which you came, length of visit and behavior on the website.

  • Purpose: Ensuring proper functionality and security of the website, traffic analysis and advertising personalization.

  • Legal basis:

    • Strictly necessary cookies: Legitimate interest in the operation of the website (Article 6(1)(f) GDPR).

    • Analytical and marketing cookies: Your explicit consent given via the cookie bar (Art. 6 (1) (a) GDPR).

3. Retention period of personal data

We retain personal data only for the period strictly necessary to fulfill the purposes for which it was collected:

  • Processing based on the performance of a contract: For the duration of the contractual relationship and subsequently for the duration of the limitation periods.

  • Accounting and tax documents: For the period specified by the relevant legal regulations (usually 5 to 10 years).

  • Processing based on consent (newsletter, marketing cookies): Until consent is withdrawn or for a maximum period of time [e.g. 3–5 years].

  • Communication from the contact form: For the duration of the inquiry, but no longer than [e.g. 12 months], unless a more extensive contractual cooperation is established.

4. Recipients of personal data (Processors and third parties)

We do not sell or transfer your personal data to unauthorized persons. However, we may use verified suppliers (processors) to ensure the operation of the website and services:

  • Hosting service and server infrastructure providers.

  • Suppliers of analytical and marketing tools (e.g. Google Analytics, Meta Pixel).

  • Email and mailing service providers.

  • Accounting, tax and legal advisors (if necessary).

  • Public authorities (if required by law).

If data is transferred outside the European Economic Area (EEA), this is done exclusively in accordance with the GDPR and on the basis of appropriate safeguards (e.g. EU standard contractual clauses or Data Privacy Framework certification).

5. Your rights in relation to the protection of personal data

Under data protection legislation, you have the following rights:

  1. Right to access data: You have the right to obtain confirmation as to whether we are processing your personal data and the right to obtain a copy of it.

  2. Right to rectification: You have the right to request the correction of inaccurate or incomplete personal data.

  3. Right to erasure ("right to be forgotten"): You have the right to request the erasure of your data if it is no longer necessary for the purposes for which it was collected or if you withdraw your consent.

  4. Right to restriction of processing: You have the right to request restriction of processing in the cases provided for in Article 18 of the GDPR.

  5. Right to data portability: You have the right to receive your data in a structured, commonly used and machine-readable format.

  6. Right to object: You have the right to object to the processing of your personal data based on our legitimate interest (including direct marketing).

  7. Right to withdraw consent: If the processing is based on consent, you can withdraw it at any time free of charge.

  8. Right to lodge a complaint: If you believe that the processing of your data violates the GDPR, you have the right to lodge a complaint with the supervisory authority:

    • Office for Personal Data Protection (ÚOOÚ)

      Lt. Col. Sochora 27, 170 00 Prague 7

      Website: www.uoou.cz

You can exercise all your rights by contacting the Administrator at the email address specified in point 1.

6. Security of personal data

The Administrator declares that it has taken all appropriate technical and organizational measures to secure personal data. Only authorized persons have access to personal data via secure systems with controlled access.

7. Final provisions

This policy may be updated as needed. The current version is always available at

https://www.shotrabbit.com/ochrana-osobnich-udaju.

Last update: 1.1.2026

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